GDS Hantarex extends its DS roll-out with IGPDecaux
After the success of the first installations in 2009 and 2011 at Milano Linate, Malpensa, Orio al Serio airports and the Milan subway, IGPDecaux has now extended its DIGITAL network to Torino Caselle airport and Brescia subway and has also revamped Malpensa with new, cutting-edge digital solutions.
The partnership between IGPDecaux and Hantarex began in 2009 when IGPDecaux decided to start its Digital Convergence Project and was looking for a specialized supplier able to customize displays based on modular solutions while maintaining industrial standards, efficiency and quality.
In 2012 Hantarex became a specialized division of GDS Global Display Solutions, the Italian company focused on Outdoor Display Solutions.
This has further benefited IGPDecaux, with Hantarex now being backed by the economies of scale of a multinational group, familiar with providing solutions to the specialist outdoor sector.
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Case Study IGP Decaux 2.21 MB 18 downloads...